The Grit Factor

80 Years In — And Just Getting Started

Written by Mackenzie Harrison | Feb 26, 2026 3:55:05 PM

 

 

There’s a certain sound you never forget.

The steady rhythm of a press running.
The hum of equipment in motion.
Paper moving with purpose.

For nearly 80 years, that sound has echoed through F.P. Horak. But here’s what most people get wrong about our industry:

Print didn’t disappear. It evolved.

And so did we.

Built on Ink. Driven by Grit.

When digital marketing surged and inboxes replaced mailboxes, many predicted the end of print. But businesses still needed to stand out. They still needed to be seen, held, opened, experienced.

We realized something early: the companies that survive change aren’t the ones clinging to what worked yesterday. They’re the ones willing to ask, What does our client need next?

That question became our compass.

From Printer to Problem-Solver

Once upon a time, our role was simple:
You send a file. We print it. We ship it.

Today? That’s just the starting line.

Now we ask:

  • What is this piece meant to accomplish?
  • How does it integrate with your marketing?
  • Who needs to receive it — and how fast?
  • What happens after it arrives?

That shift changed everything.

We expanded into branded gifting solutions that create real moments of connection. We built eCommerce storefronts that empower distributed teams and franchise networks. We integrated warehousing and fulfillment so our clients could simplify logistics. We support tradeshows, educational publishers, and direct mail campaigns that connect print with digital strategy.

We didn’t add services to grow a menu.
We expanded to remove friction.

Modernizing Without Losing Our Soul

The presses still run — but now they run alongside automation, CRM workflows, online portals, and data-backed processes.

A webform submission can trigger internal alerts.
A proposal moves seamlessly from concept to fulfillment.
Inventory can be managed, reordered, and tracked in real time.

That’s not old-school print.

That’s integrated execution.

And while the tools have evolved, the heart hasn’t.

We still believe in craftsmanship.
We still believe in showing up.
We still believe that relationships outlast transactions.

The Difference Is Alignment

What makes F.P. Horak different isn’t just longevity. It’s alignment.

Alignment between marketing and operations.
Between creative vision and logistical reality.
Between big ideas and flawless execution.

We don’t just produce materials.
We help businesses move forward — faster, smarter, and with confidence.

Why the Grit Factor Matters

Grit is waking up every day asking how we can improve.
Grit is investing in new technology before it’s comfortable.
Grit is expanding into fulfillment, gifting, and eCommerce because our clients deserve more than a printer — they deserve a partner.

As we approach 80 years in business, we aren’t coasting on history.

We’re building what’s next.

Because relevance isn’t something you protect.
It’s something you earn — again and again.

If you’re looking for a team that understands where print has been and where it’s going…

If you want a partner who combines legacy expertise with modern systems…

If you believe that tangible experiences still matter in a digital world…

Let’s build something remarkable together.

That’s the grit factor.